Hy-Vee Responsible Choice Rainforest Tilapia is raised in the pristine rainforest waters of Costa Rica. Rainforest Tilapia is a light, complete and sustainable protein. The fish are fed by mineral-rich reservoirs high in the volcanoes of Costa Rica, and the ponds breed pure, nutrient-rich tilapia that are luscious in flavor and free of impurities, additives, growth hormones and antibiotics.
In addition, the fish is socially responsible. Rainforest Tilapia go to work for Costa Rican ecologies — from the sustainable aquaculture practices that raise them, to reforestation projects and community enrichment programs for the elderly that they fund. A purchase of Rainforest Tilapia does more than just bring smiles to the faces of your family; it nurtures the plant, animal and human ecosystems of Central America.
Stop into your local Hy-Vee this week to sample Responsible Choice Rainforest Tilapia.
It’s time for Hy-Vee’s annual crab and seafood sale, a tradition we’ve had since 2012. It’s the absolute best time of the year to pick up some of Alaska’s most prized and sustainable resources. All Wild Alaska crab sold by Hy-Vee is labeled with our Responsible Choice logo because Alaska crab fisheries are some of the best-managed wild fisheries in the world.
No other shellfish in the world offers such widespread appeal than Alaska Crab. Harvested from the icy waters off Alaska, this shellfish is always sweet, succulent and flavorful. It is also nutritious, low in fat and is unmatched for its natural rich flavor and tender texture. Wild Alaska Crab lends itself to a variety of attractive plate presentations from appetizers, chowders and soups to main course entries.
The tradition in Alaska and the Pacific Northwest is to always serve Wild Caught Alaska Seafood during the Holidays to honor the fishermen and women that risk their lives bringing the bounty of the sea to our tables.
All of Hy-Vee’s Alaska King Crab & Bairdi Snow Crab is fully cooked and ready to eat; just heat and eat. Pre-score the legs with a butter knife before heating to make the cracking a lot easier. Melt butter, add little garlic powder and enjoy! If you have any questions on how to prepare it, just ask your local Hy-Vee seafood team.
Celebrate the holidays this year with Responsible Choice Wild Alaska King Crab & Bairdi Snow Crab. You and your guests will love it!
Hy-Vee is constantly striving to do business in a manner that promotes the well-being of our customers, employees, communities, and the global environment. That’s why we offer Responsible Choice seafood at our Hy-Vee Seafood counters.
Our partners at J.P.’s Shellfish source Prince Edward Island (PEI) Mussels, which are rope-grown and farmed by dedicated mussel farmers who love what they do. Like any farmer, PEI Mussel farmers are the caretakers of their surrounding natural elements that provide them the opportunity to produce safe and healthy food.
Farming mussels is a detailed process that requires year-round commitment, knowledge, and patience. The farmers collect mussel seeds in the wild, sort them, grade them, place them into socks, and then bring the mussels back to the water. Farmers maintain their mussels for over a year or so until they’ve grown to market size. Once harvested, they are stripped from their socks, de-clumped, cleaned, have their beards removed, and are visually inspected. All of this is done very gently to protect this live seafood.
For more in-depth information about PEI’s rope grown blue mussels, click here.
Learn more about how to select mussels at your local Hy-Vee:
Swordfish, also named as the “Gladiator” because of its sharp bill, is a highly migratory large fish that is found in tropical and temperate waters across the globe. Swordfish are known to use their sharp “sword” to hunt and feed on other offshore species like squid and octopus.
Anova swordfish is responsibly sourced from the warm, clear waters of the Western Central Pacific Ocean (FAO Fishing Area 71). Our swordfish is sustainably harvested by artisanal, hand line fisherman in Vietnam. The one man / one fish hand line method is the most responsible way to fish as it has very little impact on the environment and no by-catch of other species.
The Vietnam, hand-line swordfish fishery is rated GREEN – “Best Choice” by the Monterey Bay Aquarium’s Seafood Watch program and is a Hy-Vee – Responsible Choice.
In addition, this fishery is participating in a public and credible fishery improvement project with the goal of becoming MSC certified by the end of 2019.
VeroBlue Farms is working to become North America’s largest land-based, indoor aquaculture company. Through its Iowa’s First Hub located in Webster City, Iowa, VeroBlue Farms is expanding its production of the barramundi fish species through a new urban farm with approximately 7.2 million pounds of production per year. VeroBlue Farms is North America’s largest land-based, indoor aquaculture company raising 5 million pounds of Barramundi a year.
Barramundi is a freshwater fish species found in tropical and semi-tropical regions ranging from the Persian Gulf to China. It can be found as far south as Australia, and as far north as India. Barramundi scored extremely high on the NuVal scoring system (mid-80s or higher), and was rated as a Green “Best Choice” for sustainability by the Monterey Bay Aquarium’s Seafood Watch program.
Barramundi is known for its firm, white and succulent flesh. It has a moist, fine-grained texture and mild flavor. This nutritious fish is low in fat and high in protein. One barramundi fillet provides the same omega-3 content as approximately 17 steaks, making this fish one of the best sources to improve heart health.
Iowa’s First Hub is a family-run operation working to provide a fresh, sustainable product from America’s heartland. Using a recirculating system from VeroBlue Farms, referred to as opposing flows technology, the system utilizes air to circulate the water in the culture tank. The system is designed to create two opposing flows of water that create compressed air being introduced on each side of the tank. Check out this YouTube video for a virtual walk-through of the farm. And because they’re raised in a self-contained environment, our barramundi have no impact on the world’s oceans. They possess all the benefits without the negatives of fish from the oceans, such as mercury, PCBs, dioxins and other contaminants.
At Hy-Vee, we are proud to support one of Iowa’s aquaculture leaders providing farm-to-table seafood. It is exciting that the operation is located in one of our very own Hy-Vee communities, right in the heart of our home state. The fish are grown in an environmentally friendly and sustainable setting which allows us to consistently offer our customers a high-quality and fresh product year-round.
In Alaska, Tanner crab – or Bairdi snow crab, as the industry calls it – is a one-of-kind shellfish that’s simple yet distinctive, with delicately sweet, snow-white flesh that explains its tremendous value and widespread popularity. The trademark big bright orange clusters guarantee a memorable presentation. It is much larger and packs a much sweeter, richer flavor than its cousin, the Opilio snow crab. Many Alaska fisherman believe Bairdi crab is the best-tasting of all the Alaskan crab species.
The Bairdi crab has always been harvested from the same areas in the Bering Sea off Alaska. It is targeted along with Opilio snow crab using traps and pots. The crab is then identified and separated as Opilio and Bairdi. One quick way to determine difference is its eye color. Bairdi crab has red eyes and Opilio has green eyes.
For years Bairdi was not marketed in the U.S. because of low quotas and competition with the Opilio snow crab. Thanks to careful management practices, increased awareness and new quotas, customers can now find Hy-Vee Responsible Choice Bairdi snow crab plentiful and featured in their local Hy-Vee stores.
The Copper River and Bristol Bay are world-class Alaska salmon fisheries. This week, your local Hy-Vee is featuring keta salmon from a fishery north of the Arctic Circle.
The species has experienced a surge in population in recent years with stable water conditions and water levels. This has produced larger harvest quotas and lower retail prices for customers, making keta salmon grow in popularity.
Fed by the pristine waters of the Noatak, Selawik and Kobuk Rivers, the nutrient-rich Kotzebue Sound provides an ideal habitat for ocean-caught keta. The Arctic keta fishery located here is integral to the community of Kotzebue, largely comprised of the Inupiat people, who have inhabited the region of Kotzebue since at least the 15th century. Kotzebue residents depend on subsistence fishing for their personal use and commercial fishing for income. Fishing has traditionally been the lifeblood of the community, and salmon are revered as a most precious resource.
Hy-Vee has partnered with Copper River Seafoods to help support the community and livelihood of the native residents by promoting this sustainable resource of wild keta salmon.
Arctic keta salmon are distinguished by their exceptionally high-quality taste, bright color, firm texture and high omega-3 fat content. It’s the ideal salmon for those who prefer a milder flavor salmon and will complement any marinade or sauce. This salmon is great for grilling or cooking over a fire. It’s also great for smoking and serving cold in salads, sandwiches, dips and spreads.
Stop at your local Hy-Vee and try some of the finest keta salmon Alaska can provide. Every purchase will help support the fishermen of Kotzebue and their community.
Photo credit: Alsaka Seafood Marketing Institute & Copper River Seafood
The American Heart Association recommends that we eat seafood at least twice a week. Seafood is a protein option that is packed with nutrients that may impact your health in a positive way – and it tastes great, too! Eating seafood may help manage your blood sugars, lower your cholesterol and your blood pressure. So, what’s in seafood that gives it all this power? Omega-3 which is the healthy fat that we want to be consuming in our diet. Having a diet rich in omega-3 helps manage weight and lower triglycerides. Fatty fish such as salmon will help lower cholesterol by increasing HDL levels in the blood. Seafood also contains many essential vitamins including A, E, D and C.
If you or a family member haven’t found a favorite fish, try it in something like fish tacos! Everyone loves tacos and it is an easy way to incorporate seafood in your weekly diet. Look below for a healthy fish taco recipe featuring our Hy-Vee seafood of the month: Rainforest Tilapia. Look for other Responsible Choice seafood at your local Hy-Vee.
All you need:
For the fish:
1 tsp onion powder
1 tsp cumin
1 tsp garlic powder
4 Hy-Vee Rainforest Tilapia filets
1 tbsp oil
1 package La Tortilla Factory Low Carb Small Tortillas
Red cabbage, shredded, if desired
Avocado, diced, if desired
For the Chipotle Lime Cream Sauce:
½ cup plain Greek yogurt
¼ cup Bolthouse Farms Sweet Heat Sriracha Yogurt Dressing
1 tbsp lime juice
In a small bowl, mix together the cumin, onion powder and garlic powder. Sprinkle both sides of each fish fillet evenly with the seasoning.
Prepare Chipotle Lime Cream Sauce: Mix all ingredients together until smooth and chill until ready to eat.
Heat oil in pan over medium-high heat until hot. Lay fish fillets in a pan and cook on each side for about 2 minutes, or until fish begins to flake. Remove pan from heat and flake the fish with a fork. Serve fish on warm small tortillas, topping with red cabbage, avocado and Chipotle Lime Cream Sauce. Enjoy!